Our Purpose

We build bulletproof organizations for leaders who must perform under stress because we believe people should love their job and who they do it with.

A Bulletproof Organization is one that exceeds expectations in an environment where people love both what they do and who they

Our History

Performance Insights, LLC was founded in 1981 by Bill Oden, a globally successful trainer and coach. It wasn’t until 2003 that he took on a partner, retiring Chief of Police Tim D. Keck who brought about the Six Tenets of a Bulletproof Organization. Sadly, Bill passed away in 2006.

Since that time, Tim has been the managing partner. See below for his background.

Our Values

Truth — We believe we owe you the truth. In a day when fear and political correctness make skirting an issue easier than ever, we will be the ones who tell you the kind truth, even when it’s hard to hear.

Inspiration — We believe the key to improvement is to find a good enough reason to change. Since human beings are only capable of great things when they are inspired, we help you use emotion to accomplish lofty goals.

Practicality — We believe in using proven methods that are simple and imminently practical.

Courage — We believe that true success is only possible with courageous action. Part of our job, therefore, is to help you be strong when faced with hard decisions.

Fun — We believe that life is too short not to laugh. We also believe that life is too long not to laugh. We use irreverence and levity to make hard jobs bearable.

Tim Keck

Tim D. Keck is a best-selling author, a sought-after speaker, and an expert in performance under pressure. He uses true stories and improvisational humor to engage audiences at all levels. He has been quoted in publications from Newsweek to The New York Times and has made several appearances on national television.

Tim is a veteran of two decades of crime-fighting, retiring from law enforcement as Chief of Police. He has taken what he learned about thriving in a high-stress, high-stakes profession and brought those lessons to the world of work. The results have been phenomenal.

Tim’s Bulletproof Organization framework is a formula for success under stress. It is helping organizations develop strong teams composed of passionate people who love their jobs and the people they work with, ensuring a maximum performance culture.

He has assisted organizations from L.A. to London and from Calgary to the Caymans. Clients include PepsiCo, Kimberly-Clark, Walmart Stores, Tyson Foods, Marriott, Arvest Bank Group, Oppenheimer Fund, Apex Tool Group, J.B. Hunt, Pratt & Whitney, Total Oil – Canada and many more.

While Tim now serves as managing partner at Performance Insights, LLC (a boutique management consultancy based in NW Arkansas), he has long been recognized as an innovative and successful leader both inside and outside of the law enforcement profession.

During his police career, Chief Keck worked his way up through the ranks, serving in many capacities including Patrol Officer, K-9 Trainer, Detective Supervisor and SWAT Team Commander. He has testified before a Congressional committee, provided VIP protection to celebrities and spearheaded a multi-national undercover investigation.

Chief Keck’s work has also been recognized by several federal agencies including the Drug Enforcement Agency and Department of Homeland Security. The Department of Justice wrote “The FBI and the American people have been the beneficiaries of your professionalism and dedication to duty…” about his career-long efforts.

Tim now lives in the hills of NW Arkansas on the War Eagle River with his sassy bride Laura and a big, black Bouvier named Oden.

Arianna Grace

Arianna Grace is a passionate leader focusing on Strategy, Visioning and Creativity for startups, small businesses and dynamic teams. Former clients often remark on her passion for real world results, not business activities that don’t produce tangible value. With a unique ability to clarify direction and maximize the potential of teams, people and processes, she’s been called the ‘ace in the hole’ by more than a few business leaders.

Arianna has worked for small, rapid growth startup businesses, for three years as a consultant for a Fortune 20 corporation, in her own businesses, as well as with ministries, community organizations and individuals. In her various roles, she has led the development of a major e-commerce site, built custom accounting tools, caught a contract loophole that added millions to the bottom line, led the turnaround of a downturning company culture, turned around a failing RFP process (worth millions), written hundreds of practical and proven processes and process documents and put out hundreds of fires (and prevented thousands more!).

Arianna holds a Bachelors of Science in Business Administration, but considers her time with startups the best MBA on the planet. Her professional roles have been in the areas of Product management, Program management and Strategic management roles for over 13 years, but truly she loves solving problems and using abundant energy and creativity to maximize every activity, every process, every person and every dollar she encounters. She’s even completed ministry school and became an ordained minister.

Arianna has designed a life she loves with the freedom to pursue her passions of travel, connecting people and cultures, and supporting the development of businesses around the world. She is a serial entrepreneur with a passion for social entrepreneurship and it’s power to transform lives.

George Glover

George Glover is a successful C-level leader with experience on several continents and with many cultures. He has a contagious enthusiasm that draws people in.

GeorgeGloverWith almost 25 years in mining, steel manufacturing and construction, George Glover possesses broad functional and direct business leadership experience ranging from corporate level VP Finance and SVP Sales & Marketing positions to business unit leadership roles such as Chief Operating Officer and Regional General Manager. He has led new product development and rollout initiatives for both domestic and multi-national companies.

During an 18 year career with Australia’s largest mining and steel company, George gained vast leadership experience domestically and internationally having worked and lived in California, China, Malaysia, Australia and Mali. Furthermore, he often visited and worked in South America and Asia. During that time, George experienced diverse leadership styles and varying team dynamics that deepened his appreciation for effective leadership and business culture.

In addition to working for a publicly owned company with over 15,000 employees, George spent the last six years in smaller organizations, both employee and privately owned, with 300-500 employees. Both experiences enabled George to appreciate more intimate levels of leadership.

While George has an Executive MBA from Golden Gate University in Sacramento, CA, as well as a Bachelor’s in Accounting and Finance from the University of Arizona in Tucson, AZ, his experiences around the world and here at home provided more learning opportunities than he could have ever imagined. George is now passionate about sharing those experiences with others in helping people strengthen both their businesses and themselves as leaders.

George resides in Oklahoma City with his amazing wife, Holly, a two-time Ironman Triathlete, and two children, George and Caroline, who love competitive swimming.

Dr. Blake Brandes

Dr. Blake Brandes is a speaker, author, consultant, Marshall Scholar, and hip-hop educator.

With a PhD in global youth culture and a wealth of experience in social media and music production, Blake brings a fresh perspective to one of the greatest internal challenges that companies currently face – navigating differing generational values and expectations. Management and talent development are demonstrated to improve operational efficiency, and a major differentiating factor for organizations is how well they communicate internally and externally.

If the incoming generation is speaking a different language, managers will benefit greatly from better understanding this language, rather than dismissing or trying to ignore it.

With his unique brand of hip-hop education, Blake has beatboxed and rapped his way through international concerts, low-income schools, academic conferences, national corporate sales meetings and non-profit training sessions, all with the goal of helping people to understand one another, communicate more clearly, and have fun while they’re doing it. As he focuses on the intergenerational needs of organizations, Blake brings an unforgettable experience to every venue and workshop that he leads and performs.

Performance Insights brings our substantial experience in management training and organizational consulting to bear with Blake’s unique expertise, and the results will change the way organizations think about intergenerational communication for years to come.

Cari Kaufman

Cari Kaufman is an intuitive and innovative Leadership, Career and Personal Coach who energizes professionals in leadership positions to identify and overcome performance and communication barriers while building highly successful organizations and developing a unique and compelling personal brand.

Cari’s experiences run the gamut from military officer to stay-at-home mom and give her a unique perspective into everyday life. Her calm-under-fire approach to the transitions in life make her the perfect partner to help navigate the waters of change.

Cari graduated from the University of Arkansas, was commissioned as an officer in the United States Army, and spent four years serving her country in one of the most highly deployed units in the American military. In 1999, she was awarded the prestigious Soldier’s Medal for Heroism, after rescuing a young girl from a gang rape and single-handedly dispatching several attackers.

After leaving the military, Cari became the factory manager in a plastics manufacturing facility. While there, she became the primary liaison for labor union negotiations, eventually becoming known for her ability to diffuse tense situations and broker satisfying solutions for all parties. After the birth of her first child, Cari put her time management and leadership skills to the test as a stay-at-home mother of two children. She has also served as the Community Services Representative and Veterans Services Liaison for Home Instead Senior Care, giving her the opportunity to give back to those who have served our country.

As a coach, Cari uses her keen intuition and well-rounded insight to help her clients regain perspective and forward momentum in their lives. In addition to coaching, Cari is a talented and energetic speaker and an experienced facilitator who can address a wide variety of subjects including leadership, retention, customer service and more.

Cari lives with her fabulous husband, Charlie in the heart of Northwest Arkansas and they have two amazing children, Alexander and Elizabeth.

Go Bulletproof is a Performance Insights, LLC brand.

Our goal with the Go Bulletproof initiative is to help create teams and organizations that are both highly successful and great places to work.

Our clients include global corporations, small businesses, and entrepreneurs.

Performance Insights, LLC is a boutique executive coaching and management consultancy based in NW Arkansas, a land of fertile entrepreneurial soil (think Walmart, Tyson Foods, JB Hunt Transportation, etc). It is headed by Tim D. Keck, a foremost authority on leadership and teamwork under stress.

We are unlike any other firm because we come from a very unique place. To learn more about us, check out the information below

The Bulletproof Leaders Academy provided our managers with valuable insights into team dynamics and real leadership. Armed with actionable tactics from each session, we are improving teamwork and overall performance. Coupled with Tim's engaging style, the Bulletproof concepts have inspired all of us to become better individuals as well as better leaders.

Rodney Shepard
Arvest Bank

Tim Keck gets my highest recommendation as a coach and mentor. His unique ability to recognize, understand, and explain the way every team member thinks and operates blows my mind. It turns out that there's so much about life and leadership that I didn’t know. Whether it’s personal coaching for just me or including my whole team — he provides a priceless amount of value. I name Tim as one of the top contributors to the success that I enjoy as a business professional today.

Eric Hinson

I look forward to each session with Tim, finding them to be equal parts entertaining, informative and inspiring. Whether working with us as individuals or as a group, all of the partners came away with new respect for one another and gleaned valuable insights on how to create a work environment that works for everyone.

Barbara Taylor
Allan Taylor

Why Go Bulletproof?

Practical, effective, expert help for leaders and teams.

Vetted in the stressful environment of a SWAT call-out.

Ample use of humor and storytelling to engage your people.

Ready, willing and able to solve your biggest people problems.

Always focused on creating high-performance, low-drama cultures.